Firstly the front cover of the magazine is very bland, it does not use much colour to attract their target audience. The contrast however between the black background and the white font works well. The front cover is not busy and over crowded with information for students, its very plain which ties in well with the plain use of colour.
I think the magazine is pretty straight forward, there is little text and it's not hectic which can be represented positively, with it not having lots of different ideas crammed onto the front cover it makes it easier to follow. On the other hand it can be represented negatively because it doesn't seem to inform the target audience much of what the magazine contains.
It seems that the photograph taken connotes student life, linking to the title of the magazine. Conversely the image doesn't symbolise whats happening, it doesn't really tell a interesting story or show any excitement through the students body language, which must of been important because there is no shot of a face showing that their excited to be there, also the mise-en-scene doesnt really reflect any of the students interest.
The ideology of this magazine front cover is to illustrate a students life at college. However I personally think that the image doesn't really represent a student, I think that there isn't any enthusiasm, and there seems to be no particular theme to really grab the audiences attention. I think that if a student was to pick up this magazine in college, they wouldn't show much interest as there is no colour to brighten up the stereotypical student life I think that parents/guardians and teachers would like to enforce on a pupil. There is no real exhilaration into the front cover and I think the target audience when consuming a product needs to entertained as well as informed. I don't think there is enough on the front cover to attract a pupils attention, on the other hand other students may disagree and find this magazine simple and easy to follow.
This magazine i think represents different social groups at college, you may have quiet students who may enjoy the trouble free, uncrowded magazine cover, or you may have loud, extrovert students who may want the magazine cover to offer more.
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